Questionnaires answered:
1. What gender are you?
Male: 25
Female: 25
2. What age range do you fall under?
>15: 10
16-20: 10
21-25: 10
26-30: 10
30<: 10
3. What music genre would you say that this magazine covers?
Pop: 1
Classic Rock: 3
Modern Rock: 11
Alternative Rock: 9
Indie: 17
Heavy Metal: 0
Electronic: 0
Dance: 0
Folk: 4
Blues: 2
Country: 3
Hip Hop/Rap: 0
R’n’B: 0
Classical: 0
Other: 0
4. Do you think the artists chosen represent the genre of the magazine?
Yes: 47
No: 3
5. Do you think the front cover fits in with the indie genre of the magazine?
Yes: 43
No: 7
6. What are your favourite aspects of the front cover?
The featured artists: 11
The images of featured artists: 12
The masthead: 7
The main sell-line: 9
The sell-lines: 11
The colour scheme: 11
The layout: 15
The font style: 12
The banners: 8
The puff: 4
7. Do you think that the contents page fits in with the indie genre of the magazine?
Yes: 37
No: 13
8. What are your favourite aspects of the contents page?
The featured artists: 10
The images of featured artists: 6
The title: 4
The sub-headings: 8
The main article featured: 7
The sub-articles featured: 6
The editorial: 9
The colour scheme: 13
The layout: 17
The font style: 14
The symbols used: 6
9. Do you think that the double page spread fits in with the indie genre of the magazine?
Yes: 49
No: 1
10. What are your favourite aspects of the double page spread?
The featured artist: 4
The background image: 9
The sub-images of featured artist: 11
The title: 8
The quotation: 6
The main article: 4
The sidebar feature: 8
The colour scheme: 14
The layout: 19
The font style: 17
11. Do you think there is a symbiotic link, a visible connection, between the three sections of the magazine?
Yes: 46
No: 4
12. Are there any improvements that could be made to the magazine?
Yes: 5
No: 45
13. If yes, please expand:
The 5 comments left are as follows:
- "Red, white, and blue could be brought into each of the pages to link with the masthead further. The photographs, though in keeping with the style of the magazine, could draw in the colour scheme further as well."
- "I think that it could use more images in the contents page."
- "The masthead looks slightly unprofessional and could use some refining."
- "Most contents pages are far more information and relation to the cover."
- "The text on the front page could have a bit more variation in colour so that it stands out more."
14. If you didn't select ‘indie’ as the answer to question 3, what were the elements that made you decide otherwise?
The main comments left are as follows:
- "The checkered shirt on one of the models gave a more country vibe rather than indie."
- "The use of acoustic guitar made me think it was a folky, bluesy sort of mag."
- "The images of the bands at the bottom didn't look like indie music to me."
- "It just didn't fit in with my idea of indie music. It needs more electric guitars and stuff."
- "The bands featured and the look of the artists on the cover gave me more of a rock feel."
After reading through the comments left and analysing the 50 results of the questionnaires that I handed to 50 people, I have managed to see the potential flaws and improvements that my magazine can have. The magazine was mainly received very well, especially the artists featured, photography and layout, by both genders. this could become a window of opportunity for the magazine to branch out in the future and have music articles for women as well as those designed for men. However, after reading the comments left, I know that much more deliberation needs to go into the photoshoots and their clothing, and the props used in the shoots. Also, a further deliberation into the photographs used throughout the magazine is needed as they need to fit into the indie genre better. I will also deliberate as to whether the colour scheme and magazine masthead need to be implemented into each page to reinforce the knowledge of what magazine the consumer is reading.
In the next issue, after reading these comments, the photoshoots will become much more focused on the indie style of clothing, the overall images of the magazine will become much more focused on the genre and the masthead will be placed on each page.
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